Branding Questionnaire Let’s get to it. Name * First Name Last Name Email * What is the name of your company? * Does your company have any secondary names it goes by? * Does your company have an existing website? Please provide a link if you have a landing page on your company's website. http:// Does your company have a mission statement, slogan, motto, or brand tagline? * Are there specific words or initials in your company name that you want to emphasize? * What is your company’s field of business? * What age group is your target audience? * What distinguishes you from other companies in this field? * The Fun Stuff What colors do you want or not want to be used in your logo? * What logo layout do you prefer? Text-based or graphic based? * (Think Coca-Cola vs. Nike) Graphically speaking, what should the logo contain? * (Some choices: Initials, business related graphic, abstract graphic) Give us three words you want to describe your logo. * (Ex: simple, neutral, strong) What do you intend to do with your logo? Where do you intend to display it? * If you have an existing logo, do you want to keep any elements of it? Which companies in your industry have your favorite logos? * Do you have any other ideas or examples for your logo? Feel free to provide links to images or color ideas that you love. * Are we creating a website for you? If so, do you already have a domain or is there a specific domain name or names you would like to use? Please provide multiple options, as your first choice may not be available. Thank you!
